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Commerce Innovations Blog

Global Trends 2015  By Amanda Massello, Product Marketing Experience Lead I had the pleasure of attending many inspiring sessions at NRF’s Big Show about global retail expansion opportunities. What follows is a recap on what I heard across several sessions: “Scaling the Great Wall of China,” “Putting the Chicken before the Egg” and “Changing World of Luxury Shopping.” Opportunity The opportunity for retail global expansion today comes as a result of globalization macro trends. What’s different about this outlook [...]
Ecommerce Innovations Blog, 02.12.2015
All Wrapped Up, Part 2: The Discount Expectation Last week, we shared the first in a series of posts highlighting the key learnings found within our Shopping season recap report, ‘All Wrapped Up,’ with a post about The Ubiquity of Free Shipping. In this post, we’ll detail another holiday hallmark – discounting. While shoppers will certainly flock to discounts, we wanted to determine how retailers enticed shoppers with promotional discounts*. What we found is that [...]
Ecommerce Innovations Blog, 02.05.2015
Unified Commerce? New NRF and Ecommerce Europe Report has the Blueprint for Success Unified commerce has become a reality and it continues to gain momentum in the board room every day. According to a new report released by the National Retail Federation (NRF) and Ecommerce Europe, 86% of surveyed retailers plan to implement a unified commerce platform over the next ten years to more effectively sell to connected consumers. It’s no surprise that the moment has arrived. While consumers demand fluid, [...]
Ecommerce Innovations Blog, 01.28.2015

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